A Google Ads audit and campaign rebuild
Business project category
Marketing & Advertising specialists for business projects
A strong marketing brief connects the commercial goal with an audience, offer, channel and measurement approach. Share what the business has tried, what counts as a useful outcome and where data or creative gaps may exist.
Posting is free and there is no obligation to hire. Vetted specialists can respond when the brief fits.
Project fit
Who this category can help
- Businesses launching a product, service or location
- Teams improving lead quality or customer acquisition
- Operators reviewing underperforming campaigns
- Marketing managers needing specialist channel support
Services
Start with the closest service
Selecting a service gives specialists a useful starting point. You can explain related requirements and additional services inside the same brief.
Marketing strategySEOLocal SEOGoogle AdsMeta AdsTikTok AdsLinkedIn AdsYouTube AdsProgrammatic advertisingRetargeting campaignsCampaign landing pagesEmail marketingContent marketingSocial media managementGoogle Business Profile optimisationAI visibility optimisationAnalytics and trackingConversion tracking setupMarketing auditSocial media marketingPaid search and PPC managementPublic relationsBrand managementBranded merchandiseMobile marketingMedia buyingOther marketing task
Common reasons businesses seek support
- Google Ads, Meta Ads and paid media
- SEO, local SEO and content strategy
- Email, social and campaign management
- Analytics, conversion tracking, PR and media buying
Deliverables to discuss
- Channel or account audit
- Campaign strategy and audience plan
- Account structure, creative and landing recommendations
- Conversion tracking and reporting
- Optimisation process and handover
Examples
What a focused brief can look like
A useful brief describes the outcome and context without pretending every detail is already decided.
Local SEO and Google Business Profile optimisation
Marketing tracking setup across GA4 and Tag Manager
Information that helps specialists respond
- Commercial objective and priority offer
- Audience, location and buying journey
- Current channels, accounts and known performance
- Meaningful conversions and sales follow-up
- Brand, creative, landing page and compliance constraints
Questions worth asking
- How will channel activity support the business goal?
- Which conversions will be measured and why?
- Who retains ownership of advertising accounts?
- What assumptions depend on landing pages or sales follow-up?
- How will reporting explain quality, not just volume?
Scope and proposals
What can change the work involved
Proposals can differ because specialists make different assumptions. Raise these factors in your brief and ask for exclusions to be stated clearly.
Audience and geographic reach
Number of channels and campaigns
Tracking and data quality
Creative, content and landing page readiness
Avoidable problems
Common mistakes before commissioning work
- Optimising for easy platform metrics
- Giving away ownership of advertising accounts
- Starting before tracking is checked
- Running channels without a clear offer or follow-up process
Detailed project guide
Prepare for a common marketing & advertising brief
How it works
Connect in three practical steps
- 01
Submit a clear brief
Share the project goal, service, budget range, timing and useful context.
- 02
Verify your details
Verification helps keep briefs focused on genuine business projects.
- 03
Review suitable responses
Vetted specialists can respond when the verified brief suits their expertise.
Frequently asked questions
Before you submit a brief
You do not need a finished specification. Share what you know, identify open questions and ask specialists to state their assumptions.
Can I submit a marketing audit brief?
Yes. Explain which channels, accounts and business questions should be reviewed, plus the access and historical data available.
Should I include an advertising budget?
A realistic range helps specialists discuss channel fit, management requirements and whether the brief should be narrowed.
Can the work include analytics and tracking?
Yes. List current analytics, Tag Manager, CRM and call tracking arrangements so measurement work is scoped explicitly.
Does GrowthBrief run marketing campaigns?
No. Independent specialists provide campaign services. GrowthBrief helps you create a verified brief and connect with suitable specialists.
GrowthBrief is a project matching platform. Services are proposed and delivered by independent specialists. Review each specialist's scope, credentials, terms and suitability before commissioning work.
Start with a clear brief
Ready to turn the project into a clear brief?
Submit once for free and get responses from vetted specialists.